Joseph graduated from University of Mississippi and has a law degree from University of Alabama. In 2009, he was intrigued by a YouTube video profiling recent college graduates with heavy student loan debt and little job prospects during the Great Recession. Joseph entered the Birmingham Venture Club Entrepreneur Accelerator Program, graduating in 2010.
Global Grad centers around Joseph's book, My Guide to (College) Greatness, and provides students step-by-step instructions on personal, academic, and professional success.
- Williams, Roy L. (February 5, 2011) "Global Grad: 'A step-by-step success plan for each year of college'." Birmingham News