Square One Goods Co.

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Square One Goods Co. was a stationery store and gift shop featuring locally-made goods opened by Daxko executive Kate Hardy in August 2018 at Founders Station in downtown Birmingham.

Hardy started the business as a pop-up shop at the Woodlawn Street Market in 2017, and occupied a small storefront in the Alabama Theatre building that December.

The 500 square-foot shop at Founders Station offered jewelry, artwork, candles, t-shirts and home and fashion accessories in addition to its large selection of holiday and note cards. Space in the shop was made available on a consignment basis to local makers who had participated in Create Birmingham's "CO.STARTERS" program.

Hardy's Boykin spaniel "Murphy Brown" worked at the shop as its mascot.


  • Thornton, William (October 25, 2017) "Square One Goods Co. opening pop up store in December." The Birmingham News
  • Edgemon, Erin (August 20, 2018) "Birmingham-centric gift, stationery shop set to open downtown." The Birmingham News
  • Bedford, Lauren (August 21, 2018) "Square One Goods Co. stationery and local gift shop to open on Saturday, August 25 in Founders Station." Bham Now