Harold & MOD

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Harold & MOD is a fashion retailer. The business, which refurbishes and repurposes vintage clothing and accessories, was founded in March 2013 by Milo Beloved and Heidi Smith.

Its retail location, in the Burger-Phillips building at 1914 3rd Avenue North, started out as a "pop-up shop" during REV Birmingham's "REVIVE" campaign to energize downtown commercial districts in October 2013. The decided, along with produce market/cafe Freshfully, to remain in the location permanently.

In addition to its line of vintage clothing, Harold & MOD has its own label for new clothing and sells apparel, jewelry and gifts from Little Forest, Yellowhammer Creative and Alabama Funk.

References

  • Diel, Stan (October 24, 2013) "Pop-up project pays dividends: Temporary Birmingham stores to become permanent." The Birmingham News

External links