New South Research: Difference between revisions
No edit summary |
No edit summary |
||
| (3 intermediate revisions by the same user not shown) | |||
| Line 1: | Line 1: | ||
'''New South Research''', formerly '''Polly Graham & Associates Market Research, Inc.''' and '''Graham & Associates''' is a market research firm located at [[2100 Riverchase Center]] in [[Hoover | '''New South Research''', formerly '''Polly Graham & Associates Market Research, Inc.''' ('''PGA''') and '''Graham & Associates''' is a market research firm located at [[2100 Riverchase Center]] in [[Hoover]]. New South conducts surveys, brand research, ethnographic studies, focus groups, taste tests, and mock trials for a wide range of business and institutional clients. The firm's president is [[Jim Jager]] | ||
Polly Graham & Associates was incorporated on [[February 2]], [[1983]] by former U.S. Census official [[Polly Graham|Mary Pauline "Polly" Graham]]. In [[1990]] the company's offices were located at 110 [[Office Park Drive]], and it operated research facilities, known as '''FACTS''' offices, in [[Brookwood Village]], [[Century Plaza]], [[Eastwood Mall]], and the [[Riverchase Galleria]]. | |||
New South was founded in [[1987]] by [[Louis Wilhite]]. Jager became owner of Polly Graham & Associates in [[1990]] and led the acquisition of New South in [[1994]]. | |||
Later the company's main offices relocated to the [[Offices at 3000 RiverChase|Galleria Tower]] before moving into the nearby Riverchase Center. | Later the company's main offices relocated to the [[Offices at 3000 RiverChase|Galleria Tower]] before moving into the nearby Riverchase Center. | ||
| Line 11: | Line 13: | ||
[[Category:1983 establishments]] | [[Category:1983 establishments]] | ||
[[Category:Office Park Drive]] | [[Category:Office Park Drive]] | ||
[[Category:Riverchase Center]] | [[Category:2100 Riverchase Center]] | ||
[[Category:Eastwood Mall]] | [[Category:Eastwood Mall]] | ||
[[Category:Brookwood Village]] | [[Category:Brookwood Village]] | ||
[[Category:Riverchase Galleria]] | [[Category:Riverchase Galleria]] | ||
Latest revision as of 17:24, 7 November 2023
New South Research, formerly Polly Graham & Associates Market Research, Inc. (PGA) and Graham & Associates is a market research firm located at 2100 Riverchase Center in Hoover. New South conducts surveys, brand research, ethnographic studies, focus groups, taste tests, and mock trials for a wide range of business and institutional clients. The firm's president is Jim Jager
Polly Graham & Associates was incorporated on February 2, 1983 by former U.S. Census official Mary Pauline "Polly" Graham. In 1990 the company's offices were located at 110 Office Park Drive, and it operated research facilities, known as FACTS offices, in Brookwood Village, Century Plaza, Eastwood Mall, and the Riverchase Galleria.
New South was founded in 1987 by Louis Wilhite. Jager became owner of Polly Graham & Associates in 1990 and led the acquisition of New South in 1994.
Later the company's main offices relocated to the Galleria Tower before moving into the nearby Riverchase Center.
External links
- New South Research website