Fresh Value Marketplace
The Trussville store, was opened December 6, 2013 in a 23,000-square-foot portion of a former Food World at 309 Main Street in the Village at Trussville shopping center. The store uses a "cost-plus-10" model where merchandise is priced at ten percent over the product's cost. Fresh Value also does not carry alcohol or tobacco products.
The Trussville City Council in August 2013 approved $1.7 million in incentives to bring the grocer and a 24e Fitness gym to the property, with $800,000 in tax abatements for Triple N. The city has been paying $21,000 monthly rent on the space, after it bought out America's Thrift Stores lease for $250,000 to keep the thrift store from opening in the space in October 2011. The site is also the subject of a lawsuit brought forth by the owners of nearby Anytime Fitness and local residents.
- Gray, Jeremy (November 26, 2013) "Fresh Value Marketplace, Trussville's newest grocery store, opening Dec. 6." The Birmingham News
- Gray, Jeremy (October 17, 2013) "Lawsuit alleges Trussville violated law with incentive package to bring tenants to vacant Food World." The Birmingham News
- Poe, Ryan (October 7, 2013) "Grocery store plans Dec. 1 opening in Trussville." Birmingham Business Journal
- Gray, Jeremy (October 7, 2013) "Fresh Value Marketplace, Trussville's newest grocery store, set for Dec. 1 opening. The Birmingham News
- Gray, Jeremy (August 27, 2013) "Trussville approves $1.7 million in abatements, incentives to bring grocer, fitness center to vacant Food World." The Birmingham News
- Gray, Jeremy (August 15, 2013) "Trussville to consider $800,000 in tax abatements, $800,000 in renovations to sublease vacant Food World for new grocery, fitness center." The Birmingham News