Luckie & Co.

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Luckie & Company is a marketing communications firm located in Birmingham, Alabama. It is generally ranked as the state's largest marketing and advertising agency, both in terms of staff size (110 employees) and annual billings ($115 million). Founded in 1953 by Robert Luckie, Jr. with offices in the Luckie Building at 600 Luckie Drive (at Shades Creek Parkway and U.S. Highway 280).

The firm is currently headed by Chairman and CEO Robert Luckie III and his brother, Tom Luckie, president of the firm.

One of Luckie's first major clients was Blue Cross and Blue Shield of Alabama, which it landed in 1956 and is still a major client today. The agency's client list includes American Cast Iron Pipe Company, AT&T, Bayer Properties, Books-A-Million, Express Oil Change, Regions Bank, the Birmingham Museum of Art, United Way of Central Alabama, Alabama Power, and the Alabama Department of Tourism, among others. The firm has also done work on national accounts, including Little Debbie Snacks and Papa John's.

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