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[[Image:The Marketplace rendering.jpg|right|thumb|375px|2010 rendering of The Marketplace]]
:''This article is about the entertainment district associated with the BJCC. For other uses, see [[Uptown (disambiguation)]].''
[[Image:2011 Marketplace rendering.jpg|right|thumb|375px|2011 rendering of The Marketplace]]
[[File:Uptown logo.png|right]]
The '''Marketplace''' is a hotel and entertainment district under construction adjacent to the [[Birmingham-Jefferson Convention Complex]] in [[downtown Birmingham]]. The $70 million project is being developed by National Ventures Group LLC of Atlanta, Georgia with $57 million in public bonds issued by the BJCC authority and backed by an extension of the city's existing 14% lodging tax, with no additional incentives from the city. In October [[2010]] the [[Birmingham City Council]] approved a measure to extend the city's 3% lodging tax for 30 years to help fund the project.
'''Uptown''' (originally developed as '''The Marketplace''') is a hotel and entertainment district adjacent to the [[Birmingham-Jefferson Convention Complex]] in [[downtown Birmingham]]. The $70 million project was developed by National Ventures Group LLC of Atlanta, Georgia with $57 million in public bonds issued by the BJCC authority and backed by an extension of the city's existing 14% lodging tax, with no additional incentives from the city. In October [[2010]] the [[Birmingham City Council]] approved a measure to extend the city's 3% lodging tax for 30 years to help fund the project.


The project includes a 303-room '''Westin Birmingham at the Marketplace''' hotel, and space for as many as 20 restaurants, nightclubs, retailers and other tenants. The 10 or 11-story hotel would be owned and operated by the BJCC through its existing contract with Starwood Hotels, operator of the [[Sheraton Birmingham]]. The two hotels would share a back-office.
[[Image:2011 Marketplace rendering.jpg|right|thumb|380px|2011 rendering of the Westin and Uptown]]
The project includes a 294-room [[Westin Birmingham]] hotel with a [[Todd English P.U.B.]] restaurant and [[Octane]] coffee shop, and space for as many as 20 restaurants, nightclubs, retailers and other tenants. In November 2011 Bayer Properties announced that the 60,622-square-foot entertainment district could connect to the BJCC and [[Railroad Park]] by "green ways" or bike paths. The district itself would cost $15-20 million to build and would feature rooftop bars and other attractions.


The architect for the is Rabun Rasche Rector & Reece of Atlanta in association with Birmingham's [[NGH Group]]. [[Keith Design]] of Birmingham is designing the entertainment district. [[Brasfield & Gorrie]] was announced as lead contractor, along with minority-owned partners [[A. G. Gaston Construction]] and [[Monumental Construction]]. At Bell's suggestion, the design of the hotel was tweaked to provide more of what he termed a "wow factor".
[[Keith Design]] of Birmingham was the architect for the entertainment district. [[Brasfield & Gorrie]] was lead contractor, along with minority-owned partners [[A. G. Gaston Construction]] and [[Monumental Construction]]. The Westin hotel opened in February [[2013]], followed by the entertainment district tenants.


Ground was broken on [[January 24]], [[2011]]. Design approval was granted in April of that year, and completion is expected shortly after the hotel opens on [[January 13]], [[2013]]. The project is being designed to qualify for Leadership in Energy and Environmental Design (LEED) certification as recognized by the [[USGBC of Alabama|U. S. Green Building Council]]
On [[March 17]], [[2015]] the [[Birmingham City Council]] voted to allow the Uptown district, including the BJCC, to become the city's first "entertainment district" with visitors allowed to carry drinks outside.


In November 2011 Bayer Properties announced that the 60,622-square-foot entertainment district could connect to the BJCC and [[Railroad Park]] by "green ways" or bike paths. The district itself would cost $15-20 million to build and would feature rooftop bars and other attractions.
In late [[2016]] [[TopGolf]] began developing a recreational and entertainment venue adjacent to Uptown.


==Tenants==
==Tenants==
* Westin Birmingham at the Marketplace
* 2221 Richard Arrington Jr Boulevard North:
* [[Texas de Brazil]]
** [[Westin Birmingham]] hotel (opened February 14, 2013)
* [[Todd English Pub]]
** [[Todd English P.U.B.]] (opened February 14, 2013)
** [[Santos Coffee]], former location of [[Octane]] (September 2013–)
* parking deck
** 2268 9th Avenue North:
*** [[Eugene's Hot Chicken]] (early 2017-)
*** [[K & J's Elegant Pastries]] ([[Kristal Thomas-Bryant]] spring 2022–)
* 2301 Richard Arrington Jr Boulevard North (north building):
** [[Texas de Brazil]] (opened [[March 12]], [[2014]])
** [[Uptown Cantina]], former location of [[Cantina Laredo]] (opened [[August 19]], 2014)
** [[The Southern Kitchen & Bar]] (opened [[January 20]], [[2014]])
* 2311 Richard Arrington Jr Boulevard North (south building):
** [[Mugshots Grill & Bar]] (opened May 20, 2014)
** former location of [[Bottle & Bone]] (Fall 2014-July 2016), [[Your Pie]] (–2022)
<!--* 2112 [[12th Avenue North]] ([[Installation at Uptown]])
** [[SARCOR Engineering]] (late 2016-)-->


==See also==
==See also==
* [[The Forge]], an unbuilt proposal for the same site
* [[The Forge (BJCC)]], an unbuilt proposal for the same site


==References==
==References==
Line 26: Line 41:
* Bryant, Joseph D. (October 19, 2010) "Birmingham City Council approves hotel funding, gives initial approval on stadium." {{BN}}
* Bryant, Joseph D. (October 19, 2010) "Birmingham City Council approves hotel funding, gives initial approval on stadium." {{BN}}
* Williams, Roy L. (January 5, 2011) "Contractors named for Birmingham entertainment district hotel." {{BN}}
* Williams, Roy L. (January 5, 2011) "Contractors named for Birmingham entertainment district hotel." {{BN}}
* Williams, Roy L. (January 23, 2011) "New hotel design adds 'wow' factor to Westin." {{BN}}
* Stewart, Sherrel (January 24, 2011) "Stage set for groundbreaking for hotel, entertainment center." {{BN}}
* Stewart, Sherrel (January 24, 2011) "Stage set for groundbreaking for hotel, entertainment center." {{BN}}
* Tomberline, Michael (April 6, 2011) "Birmingham design panel approves West Hotel and entertainment district project." {{BN}}
* Tomberline, Michael (April 6, 2011) "Birmingham design panel approves Westin Hotel and entertainment district project." {{BN}}
* Poe, Ryan (November 15, 2011) "Bayer provides more details on entertainment district." {{BBJ}}
* Poe, Ryan (November 15, 2011) "Bayer provides more details on entertainment district." {{BBJ}}
* Carlton, Bob (August 11, 2014) "Cantina Laredo Mexican restaurant will open Aug. 19 in Birmingham's Uptown entertainment district." {{BN}}
* Natta, Andre (March 17, 2015) "[http://bhamterminal.com/2015/03/17/uptown-becomes-birminghams-first-open-container-district/ Uptown becomes Birmingham’s first open container district]" ''The Terminal''


{{DEFAULTSORT:Marketplace, The}}
==External links==
[[Category:Hotels]]
* [http://www.uptownbham.com/ Uptown] official website
[[Category:Entertainment districts]]
* [http://facebook.com/uptownbham Uptown] on Facebook
[[Category:BJCC]]
* [http://twitter.com/uptownbham Uptown] on Twitter
[[Category:10th Avenue North]]
 
[[Category:Tourism]]
[[Category:Uptown|*]]
[[Category:2013 buildings]]
[[Category:2014 buildings]]
[[Category:Keith Design buildings]]

Latest revision as of 10:51, 24 February 2024

This article is about the entertainment district associated with the BJCC. For other uses, see Uptown (disambiguation).
Uptown logo.png

Uptown (originally developed as The Marketplace) is a hotel and entertainment district adjacent to the Birmingham-Jefferson Convention Complex in downtown Birmingham. The $70 million project was developed by National Ventures Group LLC of Atlanta, Georgia with $57 million in public bonds issued by the BJCC authority and backed by an extension of the city's existing 14% lodging tax, with no additional incentives from the city. In October 2010 the Birmingham City Council approved a measure to extend the city's 3% lodging tax for 30 years to help fund the project.

2011 rendering of the Westin and Uptown

The project includes a 294-room Westin Birmingham hotel with a Todd English P.U.B. restaurant and Octane coffee shop, and space for as many as 20 restaurants, nightclubs, retailers and other tenants. In November 2011 Bayer Properties announced that the 60,622-square-foot entertainment district could connect to the BJCC and Railroad Park by "green ways" or bike paths. The district itself would cost $15-20 million to build and would feature rooftop bars and other attractions.

Keith Design of Birmingham was the architect for the entertainment district. Brasfield & Gorrie was lead contractor, along with minority-owned partners A. G. Gaston Construction and Monumental Construction. The Westin hotel opened in February 2013, followed by the entertainment district tenants.

On March 17, 2015 the Birmingham City Council voted to allow the Uptown district, including the BJCC, to become the city's first "entertainment district" with visitors allowed to carry drinks outside.

In late 2016 TopGolf began developing a recreational and entertainment venue adjacent to Uptown.

Tenants

See also

References

  • DeButts, Jimmy (March 26, 2010) "Lodging tax extension eyed to spur entertainment district." Birmingham Business Journal
  • Tomberlin, Michael (May 2, 2010) "$70 million hotel, retail plan proposed near Birmingham-Jefferson Convention Complex." The Birmingham News
  • Bryant, Joseph D. (May 10, 2010) "Birmingham Mayor William Bell to unveil hotel, retail BJCC plans." The Birmingham News
  • Bryant, Joseph D. (June 9, 2010) "Developer shows new sketches of proposed Westin Hotel." The Birmingham News
  • Bryant, Joseph D. (October 19, 2010) "Birmingham City Council approves hotel funding, gives initial approval on stadium." The Birmingham News
  • Williams, Roy L. (January 5, 2011) "Contractors named for Birmingham entertainment district hotel." The Birmingham News
  • Stewart, Sherrel (January 24, 2011) "Stage set for groundbreaking for hotel, entertainment center." The Birmingham News
  • Tomberline, Michael (April 6, 2011) "Birmingham design panel approves Westin Hotel and entertainment district project." The Birmingham News
  • Poe, Ryan (November 15, 2011) "Bayer provides more details on entertainment district." Birmingham Business Journal
  • Carlton, Bob (August 11, 2014) "Cantina Laredo Mexican restaurant will open Aug. 19 in Birmingham's Uptown entertainment district." The Birmingham News
  • Natta, Andre (March 17, 2015) "Uptown becomes Birmingham’s first open container district" The Terminal

External links

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