Sterling Brewer

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Sterling Newman Brewer (born December 15, 1925 in Davidson County, Tennessee; died September 30, 2016 was a radio and television personality, known for hosting Live Studio Wrestling from Municipal Auditorium, and also the owner of Sterling Advertising and AAA Clock Repair.

Brewer was the 5th of 6 sons born to Charles Richard and Robbie Dearing (Ward) Brewer of Tennessee. He was drafted into the U.S. Army in December 1943 and trained for service as a surgical technician in as a surgical technician in New Guinea the Philippines, and Japan during World War II.

He worked at WAPI-AM radio and later WAPI-TV as a reporter, anchor, weatherman, salesman and sports director. He also hosted the children's show "The Balloon Goon for WAPI in 19561957. In the late 1950s he was chosen as ringside announcer and on-air host for "Live Studio Wrestling". He remained with the program when it moved to WBMG-TV in 1965 and remained until it stopped airing in 1972. Brewer was known for his sign-off, "Be a good sport and give God a chance."

After retiring from his other businesses, he continued to drive a school bus for Hoover City Schools. He also volunteered at American Village in Montevallo, and participated in the veterans focus group that was consulted for the National Veterans Shrine there.

Brewer died in 2016. he was survived by his wife, Betty.


  • Garrison, Greg (October 6, 2016) "Ex-TV wrestling announcer, WWII vet, Hoover bus driver, left a silver-voiced legacy." The Birmingham News