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[[File:Aldotcomlogopresskit.jpeg |right]]'
[[File:Aldotcomlogopresskit.jpeg |right]]
''AL.com''' is a privately-held news website produced by [[Alabama Media Group]] with offices at 1731 [[1st Avenue North]].  The website was originally launched as Alabama Live.
'''AL.com''' is a privately-held news website produced by [[Alabama Media Group]] with offices at 1731 [[1st Avenue North]].


[[Alabama Media Group]] describes AL.com as “Alabama’s #1 news source for important stories Alabamians are talking about, including Alabama and Auburn football, breaking news, special investigations, politics, Alabama culture and trending topics. On AL.com you’ll find the best in-
The website, originally called "'''Alabama Live'''", was created in [[1997]] as a partnership between Advance Internet and the three Alabama newspapers owned by Advance Publications (''The Huntsville Times'', ''[[The Birmingham News]]'' and ''The Mobile Register''). It was produced in Huntsville with [[Cindy Martin]] as president of the company's nine-person staff and [[Michael Carmean]] as editor-in-chief of the five of those serving as editorial staff. Alabama Live's "soft launch" took place on [[August 25]], with a public launch on [[September 1]].
state college football coverage, buzz-worthy trending topics, important news investigations, breaking news, politics, people and places that impact Alabama and its people. AL.com advertising opportunities include digital display advertising, sponsored articles and video. AL.com also offers special platforms
for job listings, auto listings, obituaries, celebrations and for sale ads.


==Comment Controversy==
The new site took the place of websites established the previous year by the Huntsville and Mobile papers. It was the first web presence for the ''Birmingham News''.


Since its launch, AL.com allowed registered users to leave comments on articles in order to generate reader engagement.  Authors were required to engage in a certain number of daily interactions with posters to further generate engagement.  However, many readers, authors, and AL.com staff felt that the comments created a “toxic atmosphere”.  On February 27, [[2020]], AL.com, along with all news websites owned by [[Advance Local]] (a parent company of [[Alabama Media Group]]) eliminated the ability for registered users to comment on articles.  AL.com and Advance local cited this toxic atmosphere, the ability to comment on articles on social media platforms, and the fact that only a tiny fraction of website visitors using the comment feature as rationale for eliminating the ability to comment.
The name was changed to AL.com on [[April 16]], [[2001]].


==Reach and Audience==
Alabama Media Group has described AL.com as featuring "the best in-state college football coverage, buzz-worthy trending topics, important news investigations, breaking news, politics, people and places that impact Alabama and its people. AL.com advertising opportunities include digital display advertising, sponsored articles and video. AL.com also offers special platforms for job listings, auto listings, obituaries, celebrations and for sale ads."


According to [[Alabama Media Group]]’s [[2021]] Media Kit, AL.com is “the state’s largest news and entertainment network”.  AL.com reaches over 10 million unique visitors in Alabama each month, and averages 48 million page views per month.  AL.com reaches aproximately 60% of households in the Greater Birmingham Metro Area. Their audience is 52% male, 49% female, and the largest audience in terms of age is 55+ (26%), followed by 35-44 (23%), then 45-55 (20%), 25-34 (19%), and finally 18-24 (12%).
Originally, much of the site's content was drawn from or republished the company's printed newspapers. That relationship gradually reversed itself, with content for the printed newspapers provided by journalists and other creators working as AL.com staff.


==Reliability and Bias==
==Comment controversy==
 
Since its launch, AL.com allowed registered users to leave comments on articles in order to generate reader engagementAuthors were required to engage in a certain number of daily interactions with posters to further generate engagement. However, many readers, authors, and AL.com staff felt that the comments created a “toxic atmosphere”. On February 27, [[2020]], AL.com, along with all news websites owned by [[Advance Local]] (a parent company of [[Alabama Media Group]]) eliminated the ability for registered users to comment on articles.  AL.com and Advance local cited this toxic atmosphere, the ability to comment on articles on social media platforms, and the fact that only a tiny fraction of website visitors used the comment feature as reasons for eliminating the ability to comment.
According to multiple media bias and fact checking sources, AL.com is highly factual in its reporting and has high credibilityTheir news content generally has a right-center or slightly right bias, receiving a bias rating of Right Center from Media Bias / Fact Check and a bias score of -1.56 from ad fonte media. According to Media Bias / Fact Check, “the headlines and articles use minimally loaded words and typically quote right-leaning sources that are credible. Editorially, they have a slight right-leaning bias and employ known right-wing columnists, such as [[Cameron Smith]], Vice President of the R Street Institute, a conservative and libertarian think tank based in Washington, D.C. They generally report the news factually and with a moderate conservative bias.


==Reach and audience==
According to [[Alabama Media Group]]’s [[2021]] Media Kit, AL.com is “the state’s largest news and entertainment network”.  AL.com reaches over 10 million unique visitors in Alabama each month, and averages 48 million page views per month.  AL.com reaches aproximately 60% of households in the Greater Birmingham Metro Area.  Their audience is 52% male, 49% female, and the largest audience in terms of age is 55+ (26%), followed by 35-44 (23%), then 45-55 (20%), 25-34 (19%), and finally 18-24 (12%).


==Notable Authors==
==Reliability and bias==
According to multiple media bias and fact checking sources, AL.com is highly factual in its reporting and has high credibility.  Their news content generally has a right-center or slightly right bias, receiving a bias rating of "Right Center" from Media Bias / Fact Check and a bias score of -1.56 (indicating a slight right / center bias, with a score of 0 being unbiased or completely center) from ad fonte media.


*[[John Archibald]]
According to Media Bias / Fact Check, “the headlines and articles use minimally loaded words and typically quote right-leaning sources that are credible. Editorially, they have a slight right-leaning bias and employ known right-wing columnists, such as [[Cameron Smith]], Vice President of the R Street Institute, a conservative and libertarian think tank based in Washington, D.C. They generally report the news factually and with a moderate conservative bias.”
*[[Greg Garrison]]
*[[Roy Johnson]]
*[[Ryan Michaels]]
*[[Carol Robinson]]
*[[Cameron Smith]]


==Notable contributors==


* [[John Archibald]]
* [[Greg Garrison]]
* [[Roy Johnson]]
* [[Ryan Michaels]]
* [[Carol Robinson]]
* [[Cameron Smith]]
* [[Andrew Hammond]]


==References==
==References==
* Carlton, Bob (May 24, 2016) "Birmingham radio station 99.5 FM completes the switch to news-talk." {{BN}}
* Outing, Steve (August 22, 1997) "[https://www.editorandpublisher.com/stories/alabama-live-gets-there-first,77059 Alabama Live 'Gets There First']" ''Editor and Publisher''
* "[https://en.wikipedia.org/w/index.php?title=WZRR WZRR]" (November 26, 2021) Wikipedia - accessed December 3, 2021
* "Alabama Live unveiling new logo and site design" (April 12, 2001) {{BBJ}}
* [www.alabamamediagroup.com Alabama Media Group 2021 Media Kit], accessed February 15, 2022
* [https://www.alabamamediagroup.com/ Alabama Media Group 2021 Media Kit], accessed February 15, 2022
* [https://mediabiasfactcheck.com/al-com-alabama-news/ Media Bias / Fact Check - AL.com], accessed February 15, 2022
* [https://mediabiasfactcheck.com/al-com-alabama-news/ Media Bias / Fact Check - AL.com], accessed February 15, 2022
* [https://adfontesmedia.com/al-com-bias-and-reliability/ ad fonte media - AL.com], accessed February 15, 2022
* [https://adfontesmedia.com/al-com-bias-and-reliability/ ad fonte media - AL.com], accessed February 15, 2022
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* AL.com staff (Feb. 25, 2020) [https://www.al.com/news/2020/02/faq-why-are-you-turning-off-comments.html FAQ: Why are you turning off comments?], accessed February 15, 2022
* AL.com staff (Feb. 25, 2020) [https://www.al.com/news/2020/02/faq-why-are-you-turning-off-comments.html FAQ: Why are you turning off comments?], accessed February 15, 2022
* Kelly Scott and Bob Sims (Feb. 25, 2020) [https://www.al.com/news/2020/02/end-of-an-era-comments-end-on-alcom-on-thursday.html End of an era: Comments end on AL.com on Thursday], accessed February 15, 2022
* Kelly Scott and Bob Sims (Feb. 25, 2020) [https://www.al.com/news/2020/02/end-of-an-era-comments-end-on-alcom-on-thursday.html End of an era: Comments end on AL.com on Thursday], accessed February 15, 2022
* "[https://www.al.com/news/2022/11/alabama-media-group-shifts-to-all-digital-will-stop-publishing-newspapers-in-2023.html Alabama Media Group shifts to all-digital, will stop publishing newspapers in 2023]" (November 3, 2022) ''[[AL.com]]''


==External links==
==External links==
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[[Category:Websites]]
[[Category:Websites]]
[[Category:1997 establishments]]
[[Category:1st Avenue North]]
[[Category:1st Avenue North]]

Latest revision as of 12:14, 29 March 2023

Aldotcomlogopresskit.jpeg

AL.com is a privately-held news website produced by Alabama Media Group with offices at 1731 1st Avenue North.

The website, originally called "Alabama Live", was created in 1997 as a partnership between Advance Internet and the three Alabama newspapers owned by Advance Publications (The Huntsville Times, The Birmingham News and The Mobile Register). It was produced in Huntsville with Cindy Martin as president of the company's nine-person staff and Michael Carmean as editor-in-chief of the five of those serving as editorial staff. Alabama Live's "soft launch" took place on August 25, with a public launch on September 1.

The new site took the place of websites established the previous year by the Huntsville and Mobile papers. It was the first web presence for the Birmingham News.

The name was changed to AL.com on April 16, 2001.

Alabama Media Group has described AL.com as featuring "the best in-state college football coverage, buzz-worthy trending topics, important news investigations, breaking news, politics, people and places that impact Alabama and its people. AL.com advertising opportunities include digital display advertising, sponsored articles and video. AL.com also offers special platforms for job listings, auto listings, obituaries, celebrations and for sale ads."

Originally, much of the site's content was drawn from or republished the company's printed newspapers. That relationship gradually reversed itself, with content for the printed newspapers provided by journalists and other creators working as AL.com staff.

Comment controversy

Since its launch, AL.com allowed registered users to leave comments on articles in order to generate reader engagement. Authors were required to engage in a certain number of daily interactions with posters to further generate engagement. However, many readers, authors, and AL.com staff felt that the comments created a “toxic atmosphere”. On February 27, 2020, AL.com, along with all news websites owned by Advance Local (a parent company of Alabama Media Group) eliminated the ability for registered users to comment on articles. AL.com and Advance local cited this toxic atmosphere, the ability to comment on articles on social media platforms, and the fact that only a tiny fraction of website visitors used the comment feature as reasons for eliminating the ability to comment.

Reach and audience

According to Alabama Media Group’s 2021 Media Kit, AL.com is “the state’s largest news and entertainment network”. AL.com reaches over 10 million unique visitors in Alabama each month, and averages 48 million page views per month. AL.com reaches aproximately 60% of households in the Greater Birmingham Metro Area. Their audience is 52% male, 49% female, and the largest audience in terms of age is 55+ (26%), followed by 35-44 (23%), then 45-55 (20%), 25-34 (19%), and finally 18-24 (12%).

Reliability and bias

According to multiple media bias and fact checking sources, AL.com is highly factual in its reporting and has high credibility. Their news content generally has a right-center or slightly right bias, receiving a bias rating of "Right Center" from Media Bias / Fact Check and a bias score of -1.56 (indicating a slight right / center bias, with a score of 0 being unbiased or completely center) from ad fonte media.

According to Media Bias / Fact Check, “the headlines and articles use minimally loaded words and typically quote right-leaning sources that are credible. Editorially, they have a slight right-leaning bias and employ known right-wing columnists, such as Cameron Smith, Vice President of the R Street Institute, a conservative and libertarian think tank based in Washington, D.C. They generally report the news factually and with a moderate conservative bias.”

Notable contributors

References

External links