The

Emphasizing the definite article The, typically by pronouncing it with a long "e", in front of the proper name of something is a common way to suggest importance, with several notable examples in Birmingham:

Noteworthy examples arising from marketing

• The Bank
• The Club
• The Mill
• The X

Recent examples arising from marketing

• The Basement
• The Battery
• The Collins
• The Essential
• The Forge
• The Frank
• The Grove
• The Hollywood
• The Pizitz
• The Plaza
• The Thomas
• The Tower
• The Vulcan (radio station)
• The Waites
• The Worship Center

Examples arising from common usage

• The Curve
• The Garages

Other examples

• The Academy
• The Fraction
• The Nick
• The Rage
• The Strip

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